New Retail Stores

5122798462 5046ab69af New Retail Stores

We are so glad that we will have Project No.8a (New York), I.T (Hong Kong) and Symphony (Dubai) to carry Fashionary.

Thanks Kersti, Noel, Salama, Ronnie, Karmuel and Vikki for your support!

Project No.8a / Ace Hotel

5122798554 1fc23d7ce7 z New Retail Stores

No. 8a is one of the best New York’s curated shops. Facing north along 29th Street, No. 8a is the second offshoot of Lower East Side boutique Project No. 8, founded by partners Brian Janusiak and Elizabeth Beer. Like its downtown counterparts, 8a is stocked with a mélange of understated cool and cutting edge labels.

Quote from Papermag

No. 8a / Ace Hotel
22 W. 29th Street
New York, NY 10001
USA

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How FASHIONARY Start: from sketches to online store

3727803565 57bd5b2126 o How FASHIONARY Start: from sketches to online store

Having a sketchbook that is tailor made for fashion designers has been always my dream, animators can use story board templates to draw, graphic designers can use dotted paper to have a grid system. And we should have our own sketchbook to streamline the development. And I decide to make it on my own, but it happened not as easy as I thought…

The process includes 10 main steps:

  1. Brainstorming Ideas of the Sketchbook
  2. Developing the Templates
  3. Gathering Feedback
  4. Research for Information
  5. The Outlook
  6. Making a Perfect Name
  7. Web
  8. Printing
  9. Packaging
  10. Online Store

1. Brainstorming Ideas for the Sketchbook

3731145214 1afe48cea5 o How FASHIONARY Start: from sketches to online store

I love my moleskine, I love the short information they printed on the book. Also after studying some Japanese schedule book which they include some useful information like the Metro map, bus timetable, I am convinced that a fashion sketchbook should include handy information, to go with the templates (which I spend many hours to test — cover in the next part).

In order to search for most suitable fashion information to put in the book, I started to ask for my fashion designer friends for generating idea, we found that the body measurement and the unit system is a must, also the basic patterns and the categories of garments. And all agree that the typography and the presentation board border us, so I start to do research in those area.

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Postcards by Vikki Yau

3559929492 e1172bc6e5 o Postcards by Vikki Yau
Vikki Yau from R&R just did some awesome illustrations for the postcard of fashionary. It will be included in the shipping of fashionary. Vikki did 4 illustrations for me and let’s have a look below:

1

3559926572 2bce325896 o Postcards by Vikki Yau

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