The Book


  • Specially made for fashion designers
  • 28 pages of fashion and textile information
  • 400 figure templates for fast sketching
  • 1 inner pocket for storing swatches

How FASHIONARY Start: from sketches to online store

3727803565 57bd5b2126 o How FASHIONARY Start: from sketches to online store

Having a sketchbook that is tailor made for fashion designers has been always my dream, animators can use story board templates to draw, graphic designers can use dotted paper to have a grid system. And we should have our own sketchbook to streamline the development. And I decide to make it on my own, but it happened not as easy as I thought…

The process includes 10 main steps:

  1. Brainstorming Ideas of the Sketchbook
  2. Developing the Templates
  3. Gathering Feedback
  4. Research for Information
  5. The Outlook
  6. Making a Perfect Name
  7. Web
  8. Printing
  9. Packaging
  10. Online Store

1. Brainstorming Ideas for the Sketchbook

3731145214 1afe48cea5 o How FASHIONARY Start: from sketches to online store

I love my moleskine, I love the short information they printed on the book. Also after studying some Japanese schedule book which they include some useful information like the Metro map, bus timetable, I am convinced that a fashion sketchbook should include handy information, to go with the templates (which I spend many hours to test — cover in the next part).

In order to search for most suitable fashion information to put in the book, I started to ask for my fashion designer friends for generating idea, we found that the body measurement and the unit system is a must, also the basic patterns and the categories of garments. And all agree that the typography and the presentation board border us, so I start to do research in those area.

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Postcards by Vikki Yau

3559929492 e1172bc6e5 o Postcards by Vikki Yau
Vikki Yau from R&R just did some awesome illustrations for the postcard of fashionary. It will be included in the shipping of fashionary. Vikki did 4 illustrations for me and let’s have a look below:

1

3559926572 2bce325896 o Postcards by Vikki Yau

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